22 February 2021 / by Jason Ferry / SEO Analysis
Webmasters and SEO specialists typically employ a SWOT SEO analysis in order to determine a website’s strengths, weaknesses, opportunities, and threats. With the data gathered, experts can formulate excellent on-site and off-site optimisation strategies and gain the upper hand. Because
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Is Domain Age a Ranking Factor?
26 November 2021 / by Jason Ferry / SEO Analysis
Online businesses and site owners always conduct regular SEO domain analysis, and one of the questions they ask is whether older, established domains have more advantages than a brand-new domain name. For the past two decades, experts in SEO analysis
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GSC Impressions Reports May Change Due To Infinite Scroll
3 November 2021 / by Jason Ferry / SEO Analysis
Many online businesses and site owners rely on Google Search Console (GSC) for their SEO analysis reports. However, some in the community have debated about how impressions are classified in their SEO analysis in GSC. In a Google Office Hours
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John Mueller Discusses Hyphenated Domain Names
30 July 2021 / by Jason Ferry / SEO Analysis
A website SEO analysis allows an online business to find areas of improvement in both their site and SEO strategy. Checking visibility on Google, identifying pages to optimise, and even choosing the domain name are some of the tasks involved
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John Mueller Explains How Revamping A Website Can Harm Its Rankings
16 July 2021 / by Jason Ferry / SEO Analysis
Publishers and site owners will often conduct a website SEO analysis to ensure that any changes they make won’t negatively affect their rankings and search visibility. In an After-Hours Webmaster Hangout, Google’s John Mueller discussed several factors that could affect
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John Mueller Discusses The Accuracy Of The Average Position Metric
26 April 2021 / by Jason Ferry / SEO Analysis
Businesses and webmasters use Google Search Console for their SEO analytics, which is an important process that determines whether a site is well optimised or not. Just recently, Google’s John Mueller discussed the accuracy of Search Console’s SEO analytics reporting,
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How To Conduct A SWOT SEO Analysis
22 February 2021 / by Jason Ferry / SEO Analysis
Webmasters and SEO specialists typically employ a SWOT SEO analysis in order to determine a website’s strengths, weaknesses, opportunities, and threats. With the data gathered, experts can formulate excellent on-site and off-site optimisation strategies and gain the upper hand. Because
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How To Efficiently Filter Referral Spam On Universal Analytics
5 February 2021 / by Jason Ferry / SEO Analysis
SEO professionals use Universal Analytics for their SEO analytics reporting, but referral spammers have been making their way into the said tool. As online businesses handle their SEO analytics with this tool, they may encounter referral spam in the form
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How To Analyse Your Website In Case Of A Major Google Rankings Drop
3 February 2021 / by Jason Ferry / SEO Analysis
An SEO analysis is necessary to see whether a website is doing well or not. With an accurate website SEO analysis, one can know if their Google rankings have dropped dramatically and take the necessary actions to regain their position
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John Mueller Discusses Discovery And Refresh Metrics
4 December 2020 / by Jason Ferry / SEO Analysis
Businesses and webmasters must always conduct an accurate SEO site analysis before doing anything else on their website. Google’s John Mueller discussed the new SEO analysis tool, Search Console’s Crawl Stats report, in more detail – specifically the discovery and
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How H1 Header Tags Have Changed Over The Years
23 November 2020 / by Jason Ferry / SEO Analysis
Ensuring that a webpage’s H1 header tags are correctly utilised is an important part of SEO analysis. The definition of H1 tags has changed in modern times, and so it is crucial for the SEO community to understand how it
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