Top 3 Reasons Why Your Web Content Needs Visuals
- 11 October, 2018
- Jason Ferry
- Web Content
According to various studies, contents that use visuals get more traffic, click-through rates, and views. But aside from these things, what are the other reasons to incorporate visuals into your web content? Listed here are some reasons that SEO professionals and website owners must keep in mind.
1. Everyone loves visuals. Images can be consumed faster and are easier to remember compared to text. Because of this, images, videos and other visuals contribute a lot to the success of content creation. This suits the short attention span of individuals today, as well as the widespread growth of multi-device usage around the world.
2. Visuals can generate organic visibility. Google search is constantly evolving to cope up with the changing search intent of users, and it has now become more dynamic and personalised. That’s why content with visuals has a better edge since their surface area has increased across multiple search verticals. In fact, posts with videos garner more than three times the number of backlinks on average.
3. Visuals can drive leads. 60% of Internet users tend to click on web pages on search results that have images on them. People will see photos first than anything else, even a product title. So always choose high-quality images for your web pages to generate more leads.
When writing a content either by yourself or with the help of SEO experts, always make it visually appealing and can withstand the challenges brought on by different platforms. This will make a huge difference in how your contents appear and perform on the Internet.
Information for this post first appeared in https://www.searchenginejournal.com/why-content-needs-amazing-images-videos-visuals/268911/. For more information, click here.
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