Why the timeline for SEO success is different for every website
- 15 November, 2022
- Jason Ferry
- SEO
Many website owners are interested in Search Engine Optimisation (SEO) but are deterred by one common question: how long does SEO take to show results? The answer, unfortunately, is not very straightforward.
Keep reading to find out more about why the timeline for SEO success is different for every website.
There is no single answer to the question of how long it will take for your SEO efforts to show results. The timeline depends on a variety of factors, including the age of your website, the competition for your keywords, and your budget. However, there are some general trends that can give you a better idea of what to expect.
Age of Website
One factor that affects the timeline for SEO success is the age of your website. If you have a brand new website, it will likely take longer to see results than if you have an established website that has been around for a while. This is because Google algorithms give preference to websites that have been around longer and have proven themselves to be reputable.
In addition, a newer website will have less content than an established website. And as we all know, content is king when it comes to SEO. The more high-quality content you have on your website, the better chance you have of ranking high in search engine results pages (SERPs). So, if you're wondering how long it will take for your SEO efforts to show results, keep in mind that it may take a while if you're starting from scratch with a brand new website.
Competition for Keywords
Another factor that affects the timeline for SEO success is the competition for your keywords. If you're targeting popular keywords that lots of other websites are also targeting, it's going to take longer to rank highly for those keywords than if you're targeting more niche keywords that aren't as competitive.
This is because there are only 10 spots on the first page of Google SERPs—and everyone wants those spots. So, if you're competing with hundreds or even thousands of other websites for the same keyword phrase, it's going to be an uphill battle to achieve a top ranking. On the other hand, if you're targeting a keyword phrase that isn't being used by as many other websites, you'll have an easier time achieving a top ranking and getting noticed by searchers.
Current Backlinks Profile
Backlinks are one of the most important factors in determining your ranking on Google's search results page (SERP). A high number of quality backlinks is an indicator that your website has gained popularity and trust among other websites' publishers. This indicates that it's worth visiting, reading or buying from. It also indicates that you're recognised as an authority in your field—a valuable trait for business owners looking to attract customers, clients or employees.
Site’s History
The history of your site’s performance on search engines is one of the most important factors in determining how long it will take you to get traction from SEO work. A site that has been hit by Google updates, penalties and/or manual actions will take longer than usual to recover.
Budget
Last but not least, another factor that can affect the timeline for SEO success is budget. If you're working with a limited budget, it will likely take longer to see results than if you have a larger budget and can invest more in things like link building and content creation. This is because various SEO activities—such as link building and content creation—can be time-consuming and/or expensive.
So, if you want to speed up the process and see results more quickly, putting more money into your SEO efforts is one way to do that. Of course, this isn't an option for everyone—which is why it's important to be aware of all the different factors that can affect the timeline for SEO success before embarking on any SEO campaign. Once you know what to expect, you can set realistic expectations and goals—and work towards achieving them over time!
Get started today, and let us help you rank higher.
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If you're interested in learning more about SEO, be sure to check out our other blogs on the topic. We have tons of great information to help you improve your website's search engine ranking and attract more visitors.