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what is the best SEO marketing strategy
13 November, 2018
 / by Jason Ferry
Recently, some members of the WebmasterWorld reported changes that began around Halloween. But with regards to this issue, Google has refused to confirm an update. Traditionally, this means that there’s really no Google algorithm update. Furthermore, Google has also constantly denied the Phantom updates that the search engine optimisation industry has been discussing. Discussions of […]
what is the best SEO marketing strategy
8 November, 2018
 / by Jason Ferry
John Mueller of Google explained that having a higher page count has no effect on rankings. In fact, he said he has found case studies from the SEO community where cutting down page count leads to higher rankings in Google search. According to Mueller, there is no ranking factor that will give better rankings to […]
what is the best SEO marketing strategy
7 November, 2018
 / by Jason Ferry
Google started rolling multifaceted featured snippets in the mobile search results earlier this year. Now, SEO experts and website owners are advised to keep an eye out as Google starts to test showing multifaceted featured snippets in desktop search results too. Although it seems the test is no longer active at the moment, it’s expected […]
what is the best SEO marketing strategy
1 November, 2018
 / by Jason Ferry
According to Google’s Andrey Lipattsev, the most important ranking factors are links, content, and RankBrain. However, unlike links and content, RankBrain is influenced by behaviour metrics, which indicate the usability of sites, or in other words, user experience (UX). And to achieve better search engine optimisation results, here are some useful UX tips that you […]
what is the best SEO marketing strategy
26 October, 2018
 / by Jason Ferry
The Google Search Console is now sending out warnings to SEO experts and webmasters regarding slow-loading pages. This new feature is quite helpful since it references measurement data from the Chrome User Experience Report, which details the significance of these metrics: First Contentful Paint - The point immediately after navigation when pixels are rendered to […]
what is the best SEO marketing strategy
23 October, 2018
 / by Jason Ferry
Google Webmaster Trends Analyst Gary Illyes gave a keynote address at the recent Pubcon in Las Vegas. In his speech, he highlighted the most important things to keep in mind when it comes to search engine optimisation today. Here are some of them: 1. Always produce quality content. Illyes advises SEO experts and website owners […]
what is the best SEO marketing strategy
19 October, 2018
 / by Jason Ferry
Some might say that running a business without doing search engine optimisation is possible. However, take note that this can come with risks that could impact your business, most especially your income. Know that using an effective SEO strategy like creating contents relevant to customers’ needs can bring increased site traffic and conversion rate. But […]
what is the best SEO marketing strategy
18 October, 2018
 / by Jason Ferry
Since the early days of SEO, keyword grouping has been used by many professional SEO consultants to help them optimise websites for best performance. But what exactly is this kind of approach? Keyword grouping, also known as keyword clustering, is a list of semantically related keywords that will be distributed throughout web pages to drive […]
what is the best SEO marketing strategy
11 October, 2018
 / by Jason Ferry
Your website traffic can suddenly change, and it can be for the best or not. When something bad happens, it’s highly advisable for site owners and SEO experts to perform the proper diagnosis. With that in mind, here are the three things that can cause traffic to go down. 1. Indexing problems. As your website […]
what is the best SEO marketing strategy
11 October, 2018
 / by Jason Ferry
According to various studies, contents that use visuals get more traffic, click-through rates, and views. But aside from these things, what are the other reasons to incorporate visuals into your web content? Listed here are some reasons that SEO professionals and website owners must keep in mind. 1. Everyone loves visuals. Images can be consumed […]