What We Know About The Future Of Search
Because SEO is considered as one of the most fast-paced industries today, many people kept thinking about the advancements it can bring in the coming years. Let’s take a closer look at the key themes involved when talking about the future of search.
For quite some time now, the effects of artificial intelligence (AI) in search have been noticeable, making it a popular topic today. It has been claimed that AI will be able to make the process of search engine optimisation a lot quicker and smoother. This is because AI can deal with a significant amount of data and understand user intent, which can be helpful in creating an effective online marketing campaign.
Voice search is also gaining popularity, and so SEO experts must take this into account when it comes to their keyword strategy. In 2020, it is predicted that 30% of searches will be performed without the use of screens, so you might want to consider how your site appears not just visually but verbally as well. In addition, digital personal assistants might also have an impact on SEO seeing that they don’t just answer certain queries, but they can likewise perform searches without waiting for your command.
With all of these possibilities, it can be concluded that the future is indeed bright and exciting for everyone in the SEO industry.
This story first appeared on https://searchenginewatch.com/2018/06/12/the-future-of-search-2/. Click here for more details.
In order to keep up with all the future developments mentioned above, it’ll help if your online marketing campaign is also up to date. If you need help with this endeavour, our SEO company page offers more detailed information about this topic.