jason@position1seo.com
0141 404 7515
Free SEO Audit
logo

Things To Know About Content Length And Why It Is Not An Indicative Of Quality

Content Length

John Mueller from Google recently confirmed that content length is not considered as an indicator of its level of quality. He said that there are even several pages which have lengthy content but says nothing while there are some pages with few words but can be highly relevant to various users’ queries. Now, this is something that SEO experts and webmasters should take note of when writing contents for their sites.

This topic actually came up when a Twitter user asked John Mueller if it would be a good idea to de-index shorter articles or not. However, Mueller responded that “word count is not indicative of quality.” Google won’t automatically rank a page just by looking at the word count. So whether the content is in short or long form, it may still rank on the SERPs. And as per the updated Quality Rater Guidelines from Google, word count is not specifically mentioned. Instead, these quality raters evaluate the content based on whether the pages achieve their purpose. This can be done by giving how-to instructions, describing products, answering questions, and more.

In other words, it doesn’t matter whether your content is wordy or not. As long as it is beneficial to searches or relevant to specific queries, then Google will rank it.

This helpful SEO information was gathered from https://www.searchenginejournal.com/google-word-count-does-not-equal-quality-content/262963/. Click here to learn more.

A professional search engine optimisation agency can help you create interesting and quality contents that your target audience will find appealing. Take a look at our page for further information.

content length
Author: Jason Ferry
Jason Ferry is an SEO specialist based in the United Kingdom. Taking pride in his many years of experience in the search engine optimisation industry, he has honed his skills in various digital marketing processes. From keyword marketing, website auditing, and link building campaigns, to social media monitoring, he is well-versed in all of them. Jason Ferry’s excellent skills in SEO, combined with his vast experience, makes him one of the best professionals to work with in the industry today. Not only does he guarantee outstanding output for everyone he works with, but also values a deep relationship with them as well.

Related  Posts

seo audit report blog05
Understanding your SEO audit report is crucial for enhancing your website's performance and ensuring your online efforts yield fruitful results. An SEO audit provides insights into various aspects of your website, identifying areas that need improvement and facilitating a strategic approach to search engine optimisation. Becoming familiar with this report allows you to make informed […]
local seo for small business blog02
In today's digital age, local Search Engine Optimisation (SEO) has become a powerful tool for small businesses aiming to carve out their niche in competitive markets dominated by larger brands. By optimising for local search, small businesses can attract a local audience, build brand recognition, and ultimately drive foot traffic and sales. This blog delves […]
advanced seo specialist blog02
In the ever-evolving digital landscape, having a website is merely the first step towards establishing an online presence. To truly stand out and drive traffic to your site, you need to optimise it for search engines. This is where an advanced SEO specialist comes into play, leveraging their expertise to enhance your site's visibility and […]