3 Big SEO Changes That Happened In 2018

Big SEO Changes

With the various search algorithm updates and changes with mobile first indexing, 2018 has been an exciting year for everyone who works in the field of search engine optimisation. So here is the recap of several big SEO changes that happened throughout the year:

  1. Google Updates. In 2018, Google has made various search ranking and algorithm updates. Some were confirmed while others were not. Some were small while others were big. One of these is the Speed Update which impacted the slowest websites based on their ranking position. Another change is the Medic Update, which was classified as a broad core algorithm update. Google even said that with this update, there’s no fix for sites to rank better overnight.
  2. SEO Changes. There’s no doubt that Google has put so much focus on schema and structured data in 2018. Some of the changes include the new Q&A and FAQs schema, image search updates, speakable markup for voice search related queries, updates to recipe markup, and so much more.
  3. Mobile-first indexing. Google has always wanted to start crawling and indexing the web, not from the view of desktop computers but of smartphones. So in 2018, Google started rolling out the mobile-first indexing update to many websites. And as of today, over 50% of the search results are now indexed through this update.

This SEO news first appeared on https://searchengineland.com/seo-year-in-review-the-2018-edition-309762. Click here to learn more.

With the help of an experienced SEO company, you can have a better understanding of how updates can affect your website. Check out our web page where we discuss this and more.

big seo changes
Author: Jason Ferry
Jason Ferry is an SEO specialist based in the United Kingdom. Taking pride in his many years of experience in the search engine optimisation industry, he has honed his skills in various digital marketing processes. From keyword marketing, website auditing, and link building campaigns, to social media monitoring, he is well-versed in all of them. Jason Ferry’s excellent skills in SEO, combined with his vast experience, makes him one of the best professionals to work with in the industry today. Not only does he guarantee outstanding output for everyone he works with, but also values a deep relationship with them as well.

Related  Posts

the benefits of an search engine optimisation audit
Search Engine Optimisation (SEO) is an essential ingredient for website success in the digital arena. The process of indexing and ranking websites on Search Engine Results Pages (SERP) requires constant evaluation. Therefore, it is vital to conduct an in-depth SEO audit to identify areas that need improvement. SEO audit is the process of evaluating a […]
search engine optimisation company
Search Engine Optimisation (SEO) is a crucial aspect of building a strong online presence. While many website owners focus on using keywords to rank higher on search engines, an SEO company can optimise your website in more ways than one. In this blog, we will explore the three areas an SEO company can improve upon […]
The importance of hiring a search engine optimisation consultant
Are you struggling to get your business noticed online? Is your website buried under a sea of search results? If your answer is yes, then it might be time to consider hiring an SEO consultant. With the ever-growing importance of online presence for businesses, it has become crucial to employ the right strategies to make […]