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Get Your Content Featured In Google News With These Guidelines
SEO experts are constantly coming up with efficient SEO content writing strategies to get their content into Google News for a boost in site traffic. Getting SEO content featured in Google News brings more attention to it due to the visibility benefits that the search engine gives to top stories. The SEO community had to […]
Google SMITH Algorithm Is Better Than BERT
SMITH outperforms BERT. After all, SMITH is capable of understanding entire documents – unlike BERT, which In a published research paper, Google discussed their newest algorithm, the Siamese Multi-depth Transformer-based Hierarchical Encoder (SMITH), claiming that it outperforms BERT when it comes to understanding long queries and SEO content. Once Google launches SMITH, SEOs will have […]
Content Marketing: Improve Content Experiences For Users
High-quality SEO content is one thing that searchers are looking for when typing in queries in the search engine box. Therefore, it's highly recommended for businesses to invest in expert SEO content marketing to create impactful and engaging articles and blog posts. Although Google and other search engines are text-based crawlers, it does not necessarily […]
Google Reveals How They Penalise Misinformation On The SERPs
SEO content should be reliable, relevant, and authentic, which is why the SEO community expressed their concerns about misinformation, especially in the medical search engine results pages (SERPs). For many in the industry, inaccurate information on the SERPs is considered as bad as spam content. Recently, Google's Danny Sullivan addressed these concerns by revealing how […]
The Importance Of Using Long Anchor Text
John Mueller from Google talks about the differences when using long anchor texts and short anchor texts to link to SEO content pages. Using anchor texts is one of the most important SEO content strategies that will help websites rank higher in the search engine results page (SERPs). "Anchor texts" are the words that businesses […]
Martin Splitt Discusses Google Passage Ranking
Google’s Martin Splitt answered questions regarding the Passage Ranking algorithm, which significantly helps search engine optimisation experts and website owners with their SEO content strategy. Together with Bartosz Goralewicz and Cindy Krum, they discussed the new ranking system and how it affects SEO content. Bartosz first asked whether passages will rank small sections of the […]
How To Make Effective SEO Content For Your Target Audience
This 2019, SEO content will concentrate on the audience. With that in mind, you have to focus on your target market in order for your content to gain higher rankings. Here are some tips to follow: Use targeted keywords. These are terms that your audience niche is searching for, so optimise your contents with such […]
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