Google is going to update its algorithm in 2021, forcing SEO marketing agencies to improve and adapt their strategies. The new update is going to include page experience as one of the primary ranking signals, so providers of SEO digital marketing services should start focusing more on designing quality UX for websites. The goal of […]
Martin Splitt recently told providers of SEO services how Google distinguishes duplicate content and web pages, as well as how they decide which canonical pages are to be included in the search engine results pages (SERPs). This information gave many small business SEO service providers important insights on how the Google algorithm works when it […]
Google’s John Mueller recently told SEO specialists about how they choose to rank images and videos in the search engine results pages (SERPs). This allows technical SEO specialists and webmasters to consider how they present pictures and videos in their published posts to get better rankings. In a YouTube video, an SEO told Mueller that […]
Conversion Rate Optimisation (CRO) is one of the most important aspects of any search engine optimisation campaign. Using CRO and SEO, especially with most marketing channels, can greatly improve a company’s rankings and sales. Unfortunately, many businesses do not include this strategy in their SEO campaigns, and they tend to miss out on its benefits. […]
SEO consultants know that EAT affects the search engine results pages (SERPs), and the best businesses and website owners take the time to understand how it works. Professional SEO consultants, therefore, continue to examine Google patents to know more about Google’s EAT algorithms. Here are a few ways in which Google’s patents may be influencing […]
SEO experts do not know all of the effects that EAT (Expertise, Authoritativeness, Trustworthiness) has on search engine rankings; however, Google patents can give them a clearer insight on how it actually works. Many providers of expert SEO services know the importance of EAT, but it has become a source of many common SEO myths. […]
SEO experts and webmasters must know what Google “needs” in order to get a higher ranking website. Professional SEO experts and website owners have three things to consider: understanding, credibility, and deliverability. SEOs who are not meeting any of these requirements – if not all – will likely not get good rankings in Google’s Search […]
Most businesses and SEO optimisation companies use the noindex meta tag on pages with products that are currently out of stock. John Mueller from Google answered a question about this concern and gave feedback on how it can cause issues when ranking for Google’s results pages. For this reason, webmasters and providers of SEO optimisation […]
Many webmasters and providers of SEO services are looking for ways to improve their SEO strategies amidst the pandemic. Although many clients are pulling out their website optimisation projects due to lack of budget, the use of affordable, professional SEO services is crucial if companies want their businesses to thrive. In May, director of Engineering […]
SEO and PPC management is one of the most cost-effective ways for businesses to get more leads. However, there are times when PPC leads do not convert, and in these cases, it’s wise for companies to hire SEO and PPC experts to solve the problem. Businesses usually think that PPC does not work when leads […]
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If you need the very best results & want to work with the UK's #1 SEO team...
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