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SEO Marketing

Microsoft Ads Reports An Increase In Policy-Breaking Behaviour
SEO marketing companies must comply with rules, especially when making and publishing advertisements. However, just recently in the SEO marketing industry, it was reported that there was an increase in marketers breaking ad policies in 2020, according to Microsoft Ads. Because of this, the Microsoft Advertising platform suspended a whopping 300,000 accounts last year – […]
Google Ads Mobile App Gets New Updates
In the SEO marketing world, many companies use the Google Ads mobile app to grow their businesses. Just recently, Google released useful features to help the professional SEO marketing community improve their campaign performance wherever and whenever they like. With the new Google Ads, marketers can track and monitor data about fluctuations in their campaigns, […]
Most Purchase Decisions Affected By User-Generated Content, Says Report
An eMarketer report about the SEO marketing industry says that user-generated content like pictures uploaded by buyers can heavily impact purchase decisions. According to the data, 62 per cent of customers are more likely to purchase a product if they see photos and videos from other users. This suggests that showing more user-generated content could […]
Four PPC Myths Debunked In 2021
Pay-Per-Click (PPC) myths have been plaguing the SEO marketing community for a while now. Many marketers believe in these myths, hoping to create efficient yet cheap SEO marketing strategies, not knowing that they actually do their programmes and campaigns more harm than good. This 2021, experts have dispelled some of the most common PPC myths, […]
Gmail Ads To Be Absorbed Into Discovery Campaign
SEO marketing agencies can only use Gmail Ads until July this year. Google’s decision to take Gmail advertisements out of the equation is set to change the SEO digital marketing industry as they bring Discovery Campaigns into the picture. Just recently, Google released an email to users of standalone Gmail campaigns. Starting 1 July 2021, […]
Guarantee Success With These Tried-And-Tested Partnership Marketing Strategies
New marketing strategies always emerge from time to time, and it’s only normal for people to be attracted to the latest SEO marketing methods for boosting their search rankings. While it’s good for SEO marketing agencies to be on the lookout for new strategies, it’s also important not to overlook any tried-and-tested approaches that could […]
How Can You Prepare Your Website For The Google 2021 Update?
Google is going to update its algorithm in 2021, forcing SEO marketing agencies to improve and adapt their strategies. The new update is going to include page experience as one of the primary ranking signals, so providers of SEO digital marketing services should start focusing more on designing quality UX for websites. The goal of […]
Google Discusses Its Relationship With The SEO Community
Google’s Martin Splitt and Barry Schwartz of Rusty Brick recently tried to address the misconceptions related to Google’s relationship with various webmasters and SEO marketing agencies. This is due to the impression that Google is keeping the truth from SEO marketing experts or that there are other meanings behind the company’s public statements. In a […]
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