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  • 15 April, 2020
  • Jason Ferry
In an office hours hangout, Google’s John Mueller responded to a query where he discussed why a website had lost its ranking. His answer was concentrated on the power to be unique and how quality can guide a website to achieve higher rankings in Google. What should both site owners and affordable SEO UK experts […]
  • 14 April, 2020
  • Jason Ferry
Before, Google My Business has allowed SEO UK professionals and site owners to reply to reviews using the console. This feature was even tested to give automatic replies for reviews. However, this feature where you can reply to Google My Business reviews was eventually gone. Today, it has been reported to have returned and currently […]
  • 30 March, 2020
  • Jason Ferry
In the latest Javascript SEO Office Hours Hangout, Martin Splitt of Google responded to a question regarding infinite scrolling and avoiding indexing of scrolled content like it was actually a part of the major content. Now, what should SEO professionals and site owners know about this? Infinite Scrolling Infinite scrolling is a method to continue […]
  • 20 March, 2020
  • Jason Ferry
In a recent Webmaster Hangout session, John Mueller from Google provided an explanation regarding what SEO professionals and site owners can do to get their websites, that lost rankings, back on track. He clarified that it’s not really possible to offer a piece of particular advice for this without him checking the actual website. Luckily, […]
  • 20 March, 2020
  • Jason Ferry
No business, no matter how large or small, has an unlimited amount of money to spend on SEO. Nor is there any guarantee that even with a limitless budget, your site would become and stay number one in the search engine rankings. There are a hundred and one metrics Google uses to evaluate a website, […]
  • 18 March, 2020
  • Jason Ferry
The worldwide pandemic, generally known as COVID-19 is impacting virtually every part of daily life all over the globe. But is it really ideal to stop SEO efforts at this time? Because the global economic system reels from the effect of the COVID-19, businesses are changing their strategies, hoarding money and getting ready for the […]
  • 9 March, 2020
  • Jason Ferry
Bill Slawski wrote about a Google patent that appears to describe what occurred in the poorly named Medic update. It was stated that the scope is broader than just medical websites. This patent might shed some light as to why some websites cannot rank. Now what should SEO professionals know more about this? Warning About […]
  • 27 January, 2020
  • Jason Ferry
A great free resource for both advanced and basic SEO audits is Chrome DevTools. Included in the Chrome web browser, developer tools has many functions that let us identify, validate, and audit technical SEO fundamentals. Here are some ways it can help: Determine mobile-friendliness For a long time now, mobile-friendliness has been a key part […]
  • 7 January, 2020
  • Jason Ferry
With over 20 per cent of online searches done on Google Images, image optimisation for SEO is worth doing. Optimising images is beneficial for SEO, and results in faster loading times and better user experience. Here are four essential things to do in image optimisation for SEO. 1. Pick the correct image formats. It’s important […]
  • 3 January, 2020
  • Jason Ferry
For any SEO strategy to be successful, having a well-written title tag is necessary. This gives an initial cue about the topic of a particular content and is featured in the SERPs. But while title tags don’t necessarily have a huge impact on organic rankings, it’s still vital to optimise them for search. Here are […]