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Search Engine Optimisation

For sure, a lot of publishers, SEO experts, and webmasters today have their own questions regarding the field of SEO. So to answer some of them, John Mueller of Google gave his takes on four of the most common and basic search engine optimisation questions. Here they are: What’s the difference between a 410 and […]
SEO experts and website owners have to consider various factors such as sitemaps and links. One important thing that doesn’t get enough attention, however, is web hosting. Your chosen host is important and can affect major website elements like page speed. In improving your overall site experience and more, choosing a high-quality and SEO-friendly web […]
Apart from those listed previously, there are other practices that search engine optimisation specialists and website owners should refrain from doing. Here are three more SEO habits that you should stop doing in 2020. 1. Using marginal content. Optimising your website’s content is great, but you should avoid creating low-quality content to increase page numbers. […]
There are many awful optimisation habits that website owners and SEO experts should avoid using. These bad SEO practices will not produce good results, and can even lead to Google penalising the website. Below are some bad SEO practices to stay away from. Not optimising images. As much as possible, SEO professionals and website owners […]
Search engine optimisation is a long-term strategy. It can take about six months to a full year before significant results arise. It is also affected by regular algorithmic updates and different technological innovations. Because of these factors, it is a must to have proper prioritisation so you can maintain an effective SEO campaign. Here are […]
Every start-up business must not set aside search engine optimisation strategies since it’s going to be a huge part of their overall online reputation. Here are the most important things you must know about SEO: Choose your target keywords. Using long-tailed keywords is advisable for start-up businesses as this will increase their chances of getting […]
Google Webmaster Trends Analyst Gary Illyes gave a keynote address at the recent Pubcon in Las Vegas. In his speech, he highlighted the most important things to keep in mind when it comes to search engine optimisation today. Here are some of them: 1. Always produce quality content. Illyes advises SEO experts and website owners […]
Some might say that running a business without doing search engine optimisation is possible. However, take note that this can come with risks that could impact your business, most especially your income. Know that using an effective SEO strategy like creating contents relevant to customers’ needs can bring increased site traffic and conversion rate. But […]
At present, search engine optimisation is no longer optional and has become essential for every website. It’s now part of most digital marketing plans. However, many owners of business websites find it difficult to implement this strategy. With the competing focuses and noises, here are the most important SEO aspects that you should address now […]
Search engine optimisation is an online marketing strategy that most start-up businesses often do wrong, and this can have a negative impact on their search engine performance. Listed here are some of the most common mistakes that new brands usually make and why you should avoid them. 1. Poor keyword planning. Always look for keywords […]