John Mueller of Google recently talked about two link related penalties in a Webmaster Hangout session. And there, he revealed that they are handled differently, affecting the time of recovery. This is something that SEO experts and site owners should take note of when dealing with a link penalty. In terms of the recovery speed, […]
Gary Illyes, a Google Webmaster Trends Analyst, recently spoke at Pubcon Florida where he discussed certain details about negative SEO. And there, he revealed that the cases of negative SEO aren’t the reason why websites have been hurt. Aside from negative SEO or spam attacks, Illyes was asked if it’s ideal to disavow unnatural links […]
For those who are currently working on website optimisation, it might be tempting to use keywords with high volume and a huge audience. But it’s worth taking note that long tail keywords with lower competition can also reach an equal number of people. With that said, here are some simple techniques to locate the right […]
Every site owner should know that certain SEO fixes and tweaks can have an impact on rankings. This year, here are simple but important changes you can make to your site, resulting in a better website optimisation strategy. Firstly, if your site isn’t mobile-friendly yet this 2019, you should update it immediately or use a […]
It is now easier for SEO experts and website owners to track all data for an entire domain in Google Search Console now that the tool introduced domain properties. Before this update, each one of the properties would have to be verified. And even if you do all of the individual verifications, reading the data […]
SEO experts and webmasters should take note that Google has launched a complete rebuild of their Test My Site tool, allowing users to measure, benchmark, and take action on the results from one destination. Because of this change, users can now measure website and web page speed and gauge if it became slower or faster […]
John Mueller of Google tells SEO experts and website owners that Lighthouse metrics are actually an indication of how fast page speed is for actual users. This was cleared by Mueller following a Google Webmaster Central hangout where one user asked if they need to fix their website as they have an excellent First Meaningful […]
John Mueller of Google tells webmasters and SEO experts that they should not implement structured data using Google Tag Manager (GTM). This has been discussed before by Google, but it seems that many people are not getting the message at all. Mueller emphasised that even though Google Tag Manager can be used to implement structured […]
For websites that have experienced significant drops in clicks, Google is now sending out a new type of notification from Google Search Console. Such alerts are intended to notify webmasters and SEO experts about the change on their websites in Google Search Console. Google will basically analyse and compare a website’s weekly clicks to query […]
SEO is a fast moving industry. With developments consistently shifting the effectiveness of SEO strategies, top SEO companies need to be responsive to these changes. However, we all too often find that some SEO companies continue to rely on their old hat (whether black or white) tactics. So we're going to detail some of the […]
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